5,984
edits
2: What is The Portal: Difference between revisions
→Making The Portal Self-Supporting
No edit summary |
|||
| (7 intermediate revisions by 2 users not shown) | |||
| Line 1: | Line 1: | ||
{{EpisodeInfoBox | {{EpisodeInfoBox | ||
|title= | |title=What is The Portal? | ||
|image=[[File:The-portal-podcast-cover-art.jpg]] | |image=[[File:The-portal-podcast-cover-art.jpg]] | ||
|length=00:28:33 | |length=00:28:33 | ||
|releasedate=19 July 2019 | |releasedate=19 July 2019 | ||
|youtubedate=6 September 2019 | |youtubedate=6 September 2019 | ||
|customlabel1= | |customlabel1=Apple Podcasts | ||
|customdata1= | |customdata1=[https://embed.podcasts.apple.com/us/podcast/2-what-is-the-portal/id1469999563?i=1000444882790 Listen] | ||
|customlabel2= | |customlabel2= | ||
|customdata2= | |customdata2= | ||
| Line 13: | Line 13: | ||
|customlabel4= | |customlabel4= | ||
|customdata4= | |customdata4= | ||
<!-- |download=[https://rss.art19.com/episodes/1827a29a-6050-4229-88ef-79df38791b76.mp3 Download] --> | |||
|download=[https://rss.art19.com/episodes/1827a29a-6050-4229-88ef-79df38791b76.mp3 Download] | |||
|youtube=[https://www.youtube.com/watch?v=-E9tNJlY1LQ Watch] | |youtube=[https://www.youtube.com/watch?v=-E9tNJlY1LQ Watch] | ||
|link4title=Portal Blog | |link4title=Portal Blog | ||
| Line 21: | Line 20: | ||
|next=ep3 | |next=ep3 | ||
}} | }} | ||
What is the portal | What is The Portal? | ||
<!--{{#widget:OmnyFMEpisode|show=the-portal|slug=2-what-is-the-portal|width=65%}}--> | |||
{{#widget:YouTube|id=-E9tNJlY1LQ}} | {{#widget:YouTube|id=-E9tNJlY1LQ}} | ||
| Line 130: | Line 130: | ||
''00:15:53''<br> | ''00:15:53''<br> | ||
Well, we want to have the same problem, at least initially, as everyone else so that we can work on it. Can we teach advertisers and capitalists to stay the course when somebody says something controversial but responsible, to weather a storm of a boycott? Can we create what I've called riskvertisers, who actually pledge some loyalty to the people that you most want to see talking about the issues you most want to hear discussed if they can do so responsibly? These riskvertisers are people that we're going to go in search of. | Well, we want to have the same problem, at least initially, as everyone else so that we can work on it. Can we teach advertisers and capitalists to stay the course when somebody says something controversial but responsible, to weather a storm of a boycott? Can we create what I've called [[Riskvertise|riskvertisers]], who actually pledge some loyalty to the people that you most want to see talking about the issues you most want to hear discussed if they can do so responsibly? These [[Riskvertise|riskvertisers]] are people that we're going to go in search of. | ||
''00:16:25''<br> | ''00:16:25''<br> | ||
So if you have a product that you think is terrific, and you want to reach people with tremendous brand loyalty, I hope you'll consider being a riskvertiser for The Portal Podcast. And that means, effectively, getting to know us, our audience, and not immediately buckling at the first sign that there's some sort of social media storm coming your way. | So if you have a product that you think is terrific, and you want to reach people with tremendous brand loyalty, I hope you'll consider being a [[Riskvertise|riskvertiser]] for The Portal Podcast. And that means, effectively, getting to know us, our audience, and not immediately buckling at the first sign that there's some sort of social media storm coming your way. | ||
=== Communicating High-Level Science === | === Communicating High-Level Science === | ||